I saw an earlier Tomorrowland trailer and thought it looked ok. George Clooney is nearly always good value and the science fiction element looked intriguing, but it didn’t seem all that special. Well the new Tomorrowland trailer looks even more interesting and my intrigued-o-meter has risen.
The premise of there being a world that runs parallel to our own has been done before – I was immediately reminded of Baxter/Pratchett’s (slightly disappointing) The Long Earth series or The Talisman by King/Straub. But Tomorrowland seems really cool, with an almost retro scifi feel to it. This feeling is enhanced by a couple of clips that were released separately – more on that in a second. The film also has Hugh Laurie, who is worth a watch. I don’t know his role in Tomorrowland but if he speaks with an American accent, he’s a good guy; with his natural English accent, he’s a baddie. Sorry if that turns out to be a spoiler, I’m just guessing. Anyway, here is the Tomorrowland trailer:
I think it looks pretty damn good.
The idea is that a secret society called Plus Ultra was founded by Nikola Tesla, Thomas Edison, Gustave Eiffel, and H.G. Wells in 1889. They then went to live in a hidden city. On Youtube and Twitter there is a great conspiracy type account called Stop Plus Ultra that has already released a couple of videos. There’s also a website. The Youtube channel is here. The first video is great:
The second one is interesting but a bit long. For some reason, it reminds me of a recruitment drive for the underwater city of Rapture in the Bioshock games.
I’m a sucker for these kind of viral marketing techniques and have been ever seen the internet excitement that surrounded The Blair Witch Project. It remains to be seen whether the film is any good, but until then check out the STOP PLUS ULTRA website. Like most conspiracy theories it is untrue but I so want it to be real: STOP PLUS ULTRA blog.